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5 Reasons we love KEEDO: Quality South African kid’s Fashion for all.

Feb 1, 2019
Just a Mamma KEEDO

Kicking off February with our very first fashion feature of the year and it’s such a good one… Obviously by now most of our readers know we are passionate about supporting local. We also value quality over quantity and have moved away from supporting “fast fashion”. (Clothes that’s high fashion yet low quality, made to last for only 2 – 3 months. Clothes than usually end in massive waste landfills.)

KEEDO is a local brand that has stood the test of time! Over the past 25 years they have stuck to their roots as a company that aims to produce quality South African kid’s fashion. To this day (with the exception of their denim fabrics, a few accessories and the books they sell) the KEEDO range is 100% made in South Africa. This however is not the only reason we love supporting them…

1. KEEDO makes clothes with their little customers in mind.

Season after season KEEDO creates collections filled with a selection of pretty tees, tank tops, leggings, shorts and casual dresses. Garment that are soft, comfortable, easy to wear and made for playing, jumping and running.

Ava and Lia can’t be more relaxed in their adorable Pineapple Leggings (R51). The tropical colours also puts a smile on my face. Add a crisp white tank top or soft turquoise dress and you have all the feels of summer.

Made from the best 100% cotton means the girls stay cool. We’ve also worn and washed it all and nothing has lost it’s colour or shape, wash after wash.

Attention to detail with delicate embroidered images and a simplistic logo design ensures that KEEDO pieces stay timeless. I know Lia will be passing on her dress to Ava and I’ll be gushing over how cute they look sharing clothes.

I also appreciate the tiny pop of colour added to Ava’s tank top making it just that tad bit cuter and fitted.

2. KEEDO makes clothes for any occasion.

Christenings, weddings, photoshoots, birthdays… We all have special occasions in need of a gorgeous outfit. KEEDO is our go-to for affordable “glam” (and they even have stylish options for boys as well).

The Butterfly Dress Set (R399) is one of Ava’s absolute favourite outfits and if I don’t hide it in her cupboard, she would ask to wear it daily – with her KEEDO headband crown of course…

I can’t blame her, she looks absolutely darling! Made from stretchy cotton with a soft net skirt (no scratching) and white leggings this dress is as functional as it is beautiful. Being machine washable makes it easy to care for too.

Lia never misses an opportunity to “dress-up” and the Sparkle Dress (R149) with Swan T (R89) ticks all her fashion boxes!

Once again it’s the love and thoughtful touches KEEDO added to this design that makes their little customers (and their mamas) swoon. A lovely little swan and a few sequence stars makes this outfit a princess dream without going over the top.

3. KEEDO is a one stop shop for little one’s ages newborn to 7 years.

Shopping for 3 girls can be such a challenge at times and being able to find all I need in one spot makes life so much easier, and saves a lot of time!

Bonus points for having the same designs, like these swan dresses, available across the entire age range. It makes all my #twinningplusone dreams come true.

Also thank you KEEDO for adding a button to the neckline making these dresses easy to put on and also ensuring prolonged wearability. They will become tops paired with bottoms as the girls grow taller.

It’s TRIPLE the girly goodness with Eliana, Lia and Ava happily rocking the same look.

4. KEEDO keeps it trendy and fun.

Stay current without blowing the budget by adding a trendy touch to your little one’s outfit with KEEDO’s accessories.

Crowns, headbands, hair clips, shoes, handbags, hats, suspenders and more in ever colour you could want!

Another favouite item Ava never leaves home without; her Wings Backpack (R199). It’s home to her most valuable possessions.

5. KEEDO cares about your pocket, the environment and our country.

Over the past few months KEEDO has taken on every effort in slashing their prices, working towards being a brand that’s more affordable to all. They also run incredible SALES and specials (like the one happening right now in store and online).

With their passion for kids, it’s not just all about the fashion. KEEDO wants to make a difference combatting poverty in South Africa through job creation and education.

Everytime you buy a KEEDO garment or one of their handmade soft or wooden toys you’re feeding our economy, ensuring jobs for countless fellow South Africans.

Aimed at being a one-stop gifting shop, KEEDO also sells a variety of educational toy and books carefully selected to add value to your child’s life. Reading in particular is important and KEEDO encourages parents to read as much and as often as possible with their kids.

Time to spoil your own little person(s) with a R1000 KEEDO voucher!

Whether you like hitting the stores or shopping in your pj’s online, this voucher is sure to come in handy…

How to enter:
  1. Visit the Keedo website to see all the beautiful clothes available. Comment on this blog post telling us which Keedo garments have caught your eye. This step is compulsory.
  2. Show some love by following Just a Mamma and Keedo on Instagram  AND / OR
    Liking Just a Mamma and Keedo on Facebook.

Also, please SHARE this post with all your friends. Just click those social media buttons or tag them on the appropriate Facebook and Instagram posts. Easy Peasy!

Good luck!


  1. You need to complete the compulsory step as stated above. Failure to do so will result in you being disqualified.
  2. Instagram and Facebook is in no way responsible or associated with this giveaway.
  3. Competition only open to South African residents residing in South Africa.
  4. Winner must be 18+ years old.
  5. Competition closes on the 13th of February 2019.
  6. This prize is not exchangeable or refundable.
  7. Please enter a valid email and contact info. If we can not get hold of you within 48 hours a new winner will be picked.
  8. Keedo is responsible for delivering the prize to the winner.

*This post has been sponsored by Keedo.

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  • Reply Inge de Klerk Feb 1, 2019 at 7:25 am

    I love the dungarees that Keedo has.
    Specially the cool kid set

  • Reply Dominique Schonken Feb 1, 2019 at 8:14 am

    I love the long sleeve dresses.(the pretty wild one in particular) Would love my daughters to be able to have a twining moment. How great that they have the same outfits in baby sizes and little girls. ❤️

  • Reply Carmen Steyn Feb 1, 2019 at 8:34 am

    OMW, where do I even start, aaalll the clothes 😍 the zippy grows and their matching blankets, the sky set, the little quilted jacket 😍😍 aaah the little party dress for her 1st birthday, the little ruffle set, whimsical set 😍😍 pineapple leggings, the little pink jeans 💜💜 the turtally awesome baby grow 🖤💜💜💜 literally need that in my life..

  • Reply Cherique Feb 1, 2019 at 9:48 am

    Looooove the fact that it’s proudly South African. My 3 month old always looks kitted out in her Keedo clothes! It’s comfy and I love that it’s 100% cotton! Also love the matching blankets- how can I resist buying those? 😍 My baby lives in her Keedo clothes ❤️ Love the accessories! Headbands, bibs and blankets!

  • Reply Tanya van Rensburg Feb 1, 2019 at 10:30 am

    Oh my gosh the Keedo clothes are all so beautiful! I love the swan tutu set. My little girl would look gorgeous in that 😍

  • Reply Amy Feb 1, 2019 at 11:59 am

    Such pretty clothing! For my son- The Rhino T and the Rhino set would be awesome. With another baby on the way(we don’t know the Gender yet) I love the Zippy Baby Grows-nothing like stuggling to dress a wriggly baby so those will come in handy!

  • Reply Kelly Jennings Feb 1, 2019 at 1:05 pm

    Climate dress set is pretty

  • Reply Rachel van Rensburg Feb 1, 2019 at 1:25 pm

    I am in love with the blush pink arrows and the white and grey velour stripe sets, thinking of making it baby’s first outfit maybe but everything is beautiful on the site. This being my first little one and a girl at that I just can’t help myself when it come to shopping pretty outfits.

  • Reply Heike Feb 1, 2019 at 1:27 pm

    I Love the Little Flower Dress. 🏵
    But really they have such stunning little pieces for little ladies 💗

  • Reply Charlotte Feb 1, 2019 at 1:33 pm

    The ocean set is stunning

  • Reply lyn Feb 1, 2019 at 1:41 pm

    Zippy baby-grows ❤️

  • Reply Suné Feb 1, 2019 at 1:50 pm

    I Love Keedo’s clothes…but the wooden toys caught my eye today. Ooohhh 😍 Wooden toys always a winner!

  • Reply Andi Archer Feb 1, 2019 at 1:52 pm

    Keedo have always had lovely items. I remember being kitted out in Keedo clothes as a kid. I absolutely love the Comfy zebra set (so truly South African) and the Sky shirt and Airship pants. We can’t forget the coal sandals, which are super soft and comfy for tiny feet!!

  • Reply Marelize Feb 1, 2019 at 2:17 pm

    The Swan Tutu Dress set is SSSSOOOO cute!! 😍

  • Reply Chloe Moses Feb 1, 2019 at 2:40 pm

    Boys zodiac set is so cute for my little man. Perfect for any occassion!! Would make my month!! 🌈😍

  • Reply Daleen Hamman Feb 1, 2019 at 3:12 pm

    Die seuntjie sneakers!!!! Love…

  • Reply Karen Powell Feb 1, 2019 at 3:15 pm

    Can’t believe I didn’t know Keedo was south African! I love the style of the Keedo travel hoodie and indigo jacket. I really struggle to find style for my boys.

  • Reply Sharleen Feb 1, 2019 at 3:47 pm

    Love the Indigo Jacket and wooden toys for Leo

  • Reply Cornel Jansen van Vuuren Feb 1, 2019 at 4:55 pm

    EVERYTHING!! Addicted to the brand since my little girl was born… she is 5 this year! And little bro is also now being dressed in this comfy brand!!
    For princess… dotty set; kaleidoscope romper; party set….💜🧡💛 all the dresses ❤️💜💙
    For my handsome boy… adventure set; rhino set; play set😍😍 o and my goodness… that adorable printed dungi set 🥰

  • Reply Joy Feb 1, 2019 at 5:58 pm

    The party set dress! My daughter is obsessed with dresses and the colours pink and purple plus she loves unicorns! So that dress is her in a nutshell!

  • Reply Lethabo Feb 1, 2019 at 6:13 pm

    Boys zodiac set is my favorite

  • Reply Megan letsoalo Feb 1, 2019 at 6:29 pm

    I love the boys zodiac set

  • Reply Sophie Feb 1, 2019 at 6:29 pm

    Ooh so many gorgeous clothes for my boy!
    I love the African range and the zippy grows would be super handy.

  • Reply Bhavanav Singh Feb 1, 2019 at 6:30 pm

    Love the lace dress!

  • Reply Bhavana Singh Feb 1, 2019 at 6:31 pm

    Love the lace dress

  • Reply Ansha Naidoo Feb 1, 2019 at 6:37 pm

    Wow a Beautiful range to choose from spoilt for choice. Love the pretty Party Set Dress perfect for a precious little girl.
    I have often visited the Keedo store its amazing such cute clothing and accessories.
    Love your post it was a pleasure to read and interesting.

  • Reply Theshnee Reddy Feb 1, 2019 at 6:47 pm

    Love the Nox Dungi set

  • Reply Zahraa Feb 1, 2019 at 7:06 pm

    Love the cookie of the Keedo travel hoodie it’s stunning and so different 💛

  • Reply Michelle Graham Feb 1, 2019 at 7:32 pm

    Swan tutu dress 😍 love all the keedo clothes xx

  • Reply Sam Feb 1, 2019 at 7:43 pm

    I absolutely love the mistletoe dress and the Zuri Dungi… My girls adore all the tutu dresses and especially the sets. They’ll wear it every day if they could.

  • Reply Natasha Wilson Feb 1, 2019 at 8:03 pm

    Where to start…. the garden dress is beautiful!

  • Reply Roxanne Feb 1, 2019 at 8:22 pm

    I absolutely love the unicorn party set, the whimsical set and the desert sandal.

  • Reply Liandrie Venter Feb 1, 2019 at 9:06 pm

    Our newborn will be ready for her first South African safari in the Kruger National Park dressed in the Keedo Safari dress, the Grace headband and silver Scallop soft sole shoes. Love the unique animal designs on that dress!!!

  • Reply Furzana Feb 1, 2019 at 9:51 pm

    Love the athletic grow…. Looks super comfy I’d love to live in one of those

  • Reply Kelly Feb 2, 2019 at 4:53 am

    We would love either of these gorgeous dresses 😍
    Safari dress
    Orphelia Dress
    Ruffle set
    Whimsical set

    We love dressing our little girl up like a Princess everyday so Keedo Dresses would be perfect 😍

  • Reply Melissa Feb 2, 2019 at 8:44 am

    Loving the suspender shorts for my boys😍

  • Reply Shannon Feb 2, 2019 at 11:18 am

    Gosh, how could I possibly choose – all such beautiful items. But I’d have to say the flamingo set or the sky set 😍 Love the colours!

  • Reply Belinda Feb 2, 2019 at 5:21 pm

    The Ocean set

  • Reply Adeline Pillay Feb 2, 2019 at 5:24 pm

    Love the suspender shorts

  • Reply Theresa Behrens Feb 2, 2019 at 6:46 pm

    I would love a gingham dungie set. I struggle to dress my boys in functional fashionable clothes. I love the keep brand!

  • Reply Magda Biermann Feb 2, 2019 at 7:27 pm

    Spot dress & Garden dress 🥰
    Rhino T & Beetle shorts 🥰

  • Reply Melissa de klerk Feb 2, 2019 at 7:42 pm

    Baby girl would love it if her closet was filled with all their pretty dresses like the party set, or the fairy dress. But this mamma is in love with the colours of the pretty wild range they have. Absolutely love the safari dress and the wild ones dress! Gorgeous colours, gorgeous fabrics! Just all round love, love , love!!!

  • Reply Haarisha Hoffman Feb 2, 2019 at 8:35 pm

    I love the following, the Cool kid set Nox Dungi set Stripped leg dogs lace up soft sole shoes Play set and adventure set

  • Reply Nashieta Feb 4, 2019 at 7:26 am

    I get heart palpatations whenever i get into a Keedo Store 😂😂!!! It ticks all the boxes as a mom of 3kids whenever i have a bit extra to spend for a special occasion i find clothing for all my babies in one store and that’s amazing. Quality never disappoints my daughter ia 11months and she’s wearing some of her rompers and vest since 4 months already, no shrinkage, No fade, the quality is amazing 😍And being a Proudly SA brand that contributes to our economy makes it even more better. If i would need to choose a outfit it would definitely be the Party Outfit for my daughters 1st birthday on 23 FEBRUARY it would be amazing to wear my favourite brand on her birthday ❤️❤️❤️These outfits are fit for princesses 😍😍I’ll definitely be sharing 👍👍

  • Reply Mel Feb 4, 2019 at 8:49 am

    It’s our wedding coming up next month and our little man is going to be our ring bearer 😍 we were very lucky to have some items gifted to us through this last 17 months and I’m in love with the quality and choice of their clothes. The dungaree set and the white shirt has caught my eye

  • Reply Heloise Tyszowiecki Feb 4, 2019 at 9:39 am

    Love the little Wimsical set it’s stunning and the dungarees ❤️

  • Reply Marelie Feb 4, 2019 at 6:27 pm

    Love everything but the africa girly grow is a must have

  • Reply Natalie Vos Feb 5, 2019 at 4:54 pm

    I am in LOVE with the Adventure perfect comfy Zebra set and the yellow travel hoodie! My little John looks just too cute in Keedo and always gets complements when he wears any Keedo items xx

  • Reply Adele Feb 6, 2019 at 4:49 pm

    Such beautiful clothes! Their quality is amazing! Would love the snowflake dress for my little girl

  • Reply Janel Sunderlall Feb 9, 2019 at 6:00 pm

    I love the party dress and keedo party set❤

  • Reply Ilze Feb 10, 2019 at 11:33 am

    I love the Forest Set!

  • Reply Lianda Colquhoun Feb 10, 2019 at 12:16 pm

    Oooh I cant decide, there is so many lovely options, I saw a set for boys with a rhino print that I love aswell as the adorable romper options, even a pajama set with planets on, I wish I could afford to just shop all the boy clothes for our toddler.

  • Reply Anandi Kilian Feb 10, 2019 at 1:10 pm

    Would love the Swan Tutu dress set for a beautiful family shoot with 3 girls 😍. Also in love with the snowflake dress and girly set. So much too love!

  • Reply Carolyn Augustus Feb 10, 2019 at 1:26 pm

    Loving the white lace dress, the abstract set and kaleidoscope romper

  • Reply Megan Little Feb 10, 2019 at 2:11 pm

    The Grace set for my little girl and the Play set dungarees for my little boy whose still on the way.

  • Reply Priya Jackson Feb 10, 2019 at 5:17 pm

    Love the party set and fairy dress. Also love the magical gift sets. Amazing. Keedo clothes are comfortable for my kids. Their pants and shirts are so soft and I love that about their clothes.

  • Reply Jodie Feb 10, 2019 at 6:20 pm

    Definitely a variety of their baby grows and headbands for my new little boy/girl twins currently in NICU after being born at 30weeks. Love how they have similar outfits in different colors to let them look unique but a little similar.

  • Reply Chantelle van Zyl Feb 10, 2019 at 7:07 pm

    In love with Keedo. Absolutely THE best quality kids clothes. Would love to add the swan tutu dress set to my daughter’s Keedo collection.

  • Reply Karin Meiring Feb 10, 2019 at 9:03 pm

    Love the new black polkadot outfits ❤

  • Reply Jodie Dressler Feb 11, 2019 at 8:02 am

    I would love the play set and girly play set for my boy/girl twins. They are currently still in NICU after being born at 30weeks but will soon be big enough to come home, wear clothes and PLAY!!

  • Reply Chanel Bradley Feb 12, 2019 at 12:36 pm

    I absolutely adore the Swan T..

  • Reply Candice Esben Feb 12, 2019 at 12:51 pm

    So difficult as it’s all so stunning. But love the dungi sets for my baby & definitely a cardigan or two for big brother.

  • Reply Helge-Mari Rainier Feb 13, 2019 at 9:31 am

    The Ait Top. As a boy mom I love twinning my boys in Keedo! And you can’t go wrong with Dinosaurs 🦕 My almost 4 year old already wears 5-6 so hopefully Keedo will extend their range so that I can dress my two boys the same for a little longer😉

    • Reply Helge-Mari Rainier Feb 13, 2019 at 9:55 am

      Meant Air Top 🙂

  • Reply Sunel Rossouw Feb 13, 2019 at 10:27 am

    I am in love with the blush pink arrows and the white and grey velour stripe sets, thinking of making it baby’s first outfit maybe but everything is beautiful on the site. This being my first little one and a girl at that I just can’t help myself when it come to shopping pretty outfits.

  • Reply Roxanne M Feb 13, 2019 at 2:24 pm

    I absolutely love the whimsical set, the dotty set and the party set my daughter is a girly girly and agrees that these are her favourites

  • Reply Andrea Bester Feb 13, 2019 at 2:28 pm

    Love the Keedo Safari dress

  • Reply Tessa Perrett Feb 13, 2019 at 2:50 pm

    Their clothes are beautiful…I love how unique, feminine and African lots of their girl prints are.
    It’s sadly sold out but I love the garden dress ❤️ I’m also in love with the safari dress (and every item in the print 😍).
    This would be An amazing prize as my little girl is growing out of her baby clothes and needs some new clothes that she can run around in having fun and exploring while looking beautiful.

  • Reply stephanie videira Feb 13, 2019 at 3:14 pm

    Hard to choose they have stunning clothing specially there dress loving the Tutu dress 😊

  • Reply Michelle Grobbelaar Feb 13, 2019 at 3:24 pm

    I just love the Africa Animal Dress 🦁 🐘❤️

  • Reply Jolandie de Waal Feb 13, 2019 at 3:45 pm

    I adore the Keedo space captain sleepwear set and the Old soles Thor runner sneakers are to die for ❤️

    • Reply Jolandie de Waal Feb 13, 2019 at 4:09 pm

      Sorry the set is named Keedo star PJ set 💫

  • Reply Nicole young Feb 13, 2019 at 3:49 pm

    Wow stunning absolutely stunning i love the fact that its proudly South African 😁i love the dungaree set my son would rock them an start a new trend😉

  • Reply Jolandie de Waal Feb 13, 2019 at 3:57 pm

    ❤️ I also love the Keedo pigment jeans for boys ❤️

    My name on Instagram is japandaneseyes_

  • Reply Faziela Prantice Feb 13, 2019 at 4:47 pm

    I love the Critter Jersey 👌❤

  • Reply Marile Grobbelaar Feb 13, 2019 at 4:54 pm

    The bunny hoodie!!! Looks so comfortable and cute!! And proudly South African all the way!!!

  • Reply Lia Feb 13, 2019 at 5:24 pm

    I love the smart cardigan for the boys and the dot dress for the girls
    But everything is sooo beautiful!!!!!

  • Reply Claire Feb 13, 2019 at 6:05 pm

    I would love to buy something special for each of my children. I have a 7 year old daughter, a 6 year old son and im 25 weeks pregnant with another little girl. Keedo has such beautiful clothes!! I would adore the zippy grow. Its so lovely!

  • Reply Kristin Hofmeyr Feb 13, 2019 at 7:30 pm

    I love Keedo clothing, their items are so beautiful. I’m loving the Africa Nunu Grow and the vintage Babygrow sets, they are gorgeous. I also really appreciate that they make boys clothes that aren’t typically blue and boy-ish, ut the neutral tones are great!

  • Reply Taryn Feb 13, 2019 at 8:15 pm

    Love the travel hoodie. But wish I had a little girl that I could dress in all those amazing dresses

  • Reply Sofiah Feb 14, 2019 at 6:49 pm

    The garden dress and safari dress

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