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Proudly South African

Proudly South African What We Wear

The Best Proudly South African Mommy and Me Fashion brands

Aug 9, 2019
Best Proudly South African Mommy And Me Fashion

Are you into the matchy-matchy “Mama and mini” trend? I never thought I would be but seeing how excited our girls get when we all dress alike has me convinced… Why not have some fun while the kids still think “we’re cool”? And with so many local labels getting onboard I thought I’d share our BEST proudly South African Mommy and Me Fashion brands. TOP South African Mommy and Me Fashion Matching Me “Matching Me Clothing is about something different…

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Giveaways Proudly South African Something for the grown-ups What We Wear

Add a touch of sparkle with Proudly South African kids brand ForevaV

May 31, 2019
ForevaV-feature

Can one ever have enough cute baby outfits? The answer is NO! Dressing our babes in the cutest gear is a mama’s privilege and one proudly South African kids brand you need to know is ForevaV. Suzie de Carvalho is the incredibly talented girlmom behind this luxe fashion brand. Why ForevaV? Named after her daughter, Eva Valentina. Suzie wanted to create a South African based label stocking shoes, knitwear, apparel and accessories designed in South Africa by Suzie herself. Made…

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Fashion for littles Proudly South African What We Wear

#TwinningPlusOne: Schnooky Pie

Aug 17, 2017
Just a Mamma Schnooky Pie D

We have always been passionate about supporting local, shopping small (in the hope the brand will grow BIG) and being proudly South African but now that we have 3 little ladies to dress between the ages of 6 weeks and 5 years it is a bit more challenging… Key factors making things hard: Limited choice – There’s an abundance of baby clothes available online and in stores but as the girls turn 3 our options seem to decline rapidly. Affordability…

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Fashion for littles Fashion for mammas Proudly South African What We Wear

Style the Bump: Gelique Couture

Aug 14, 2017
Chanel Oosthuizen Photography JustaMamma  9 of 48

Last week I shared our FAMILY MATERNITY PHOTOSHOOT AMONGST THE LAVENDER FIELDS. By far one of my fondest memories of this 3rd pregnancy. I got the opportunity to collaborate with some amazing woman, all with the shared purpose of creating the most beautiful maternity sessions. One of the woman (and businesses) at the heart of it all was Angelique du Toit from Gelique Couture. Gelique Couture, a proudly South African design house specialising in bridesmaid dresses and wedding attire. That…

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Fashion for littles Proudly South African What We Wear

Oliver & Bean turns 1 and we have some fun!

Jun 30, 2017
JAM Oliver Bean cover

A couple of months ago I met Taryn at the Oh My Baby opening in Brooklyn Mall. We spoke briefly but it was after this chance encounter we decided to collab on a little something fun… After the birth of her 2nd son, Jack Jude last year Oliver & Bean came to be and now 1 year later we celebrate their 1st birthday with them, Tropicana tea party in Wonderland style! With an aim to “WOW” little people (and their…

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Fashion for littles Proudly South African What We Wear

Father’s Day with Lullaby Rock Apparel

Jun 14, 2017
JAM Fathers Day Cover

Father’s Day is around the corner and just because Mr. Perfect is a “girl dad” all things don’t always have to be tea parties and tutu’s (although he rules those too). This year we teamed up with Lullaby Rock, one of our favourite brands, to surprise him with a rocking Father’s Day photoshoot. A tribute to the man we call DAD! “Our Dad is STRONG, just like his coffee!” The location was easy… These days date nights can be a challenge…

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Fashion for mammas Proudly South African What We Wear

Style the Bump: Maternity Loungewear LUX

Jun 2, 2017
JAM Loungewear cover

Welcome trimester 3! And welcome winter… With the weather getting cold and my belly expanding to maximum capacity, hibernation tendencies have started setting in… Morning sleep-ins, early evening cuddles and all day pyjama days is what it’s all about and with so many gorgeous maternity loungewear options available; I’m doing it in style! BENA Loungewear One of my favourite go-to labels, not just for maternity but any pyjamas… BENA keeps things simple, clean and classic yet stylish and ahead of the…

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Fashion for littles Fashion for mammas Proudly South African What We Wear

YOU’RE not like a regular mom, YOU are a cool mom!

Jan 16, 2017
JAM Fashion for littles By Roeline

End of last year I stumbled upon a statement tee on Instagram, “I’m not a regular mom, I’m a cool mom!”. At first I wasn’t sure about the message seeing as I AM a regular mom. But the tee stuck and it got me thinking about motherhood and what being a mom today means.In 2012 when I had my 1st it was all about being the “perfect mom”. No sugar, no TV, all wooden and educational toys, home made everything…

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Fashion for littles Proudly South African What We Wear

Tiny Tribe Kids Clothing – The tribe with all of the vibe!

Dec 25, 2016
Tiny Tribe Kids Clothing Eli and I Baby and toddler clothes flatlay

These gals were one of the very first clothing labels I discovered on Instagram and I’ve been wanting to feature them for ages! I liked every design I saw, but it wasn’t until my Tiny Tribe package arrived that I realized the quality of the clothes lives up to the look! At the beginning of 2015 Linda Theunissen decided to start a little side project, something to keep her out of trouble during the day while her son, Alexander, was…

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